5 Favorite K-pop MVs of 2022

It’s once again time to spread the joy of K-pop to all my readers!  Here are my favorite K-pop music videos from 2022 in no particular order.

Familiar faces and old favorites

1. “Tomboy” by (G)I-dle

This girl group (pronounced “Idle”) had two big hits this year, both written by leader Soyeon, both with very different musical styles.  When I’m not listening to K-pop, my preferred genre is alternative rock, so “Tomboy” in particular really appealed to me.  I love the punk rock feel!  Both “Tomboy” and “Nxde” talk about breaking free from restrictive gender norms, which feels so empowering.  (G)I-dle is such a talented group and I feel like they have a lot to say.  I’ve been a fan of them since their debut and I’m so happy they had such a great year, especially after losing a member to a scandal last year.  I can’t wait to see what they do next.

2. “Waka Boom” by Hyolyn

Hyolyn, former member of SISTAR and one of the best vocals in K-pop, continues to show the younger idols how it’s done with this single for the music competition show Queendom 2.  Hyolyn’s fierce look and dancing combined with the inspiring lyrics make a big impact.  Plus, some rapping by the amazing Lee Young Ji, who is one of my favorite female rappers and just a fabulous person.  Check out her cover of Lizzo’s “Juice!”

3. “Blah Blah Blah” by Itzy

After killing it in Korea, Itzy moved on to Japan this year with two awesome Japanese singles, “Blah Blah Blah” and “Voltage.”  I love the energetic vibe; it really suits them.  Jpop is actually my first love, so I always really appreciate when groups put out great original Japanese songs (as in, not just translations of their Korean hits). I picked this one especially because I love the esthetic of Ryujin in that orange dress!

😍

4. “That That” by PSY

It’s a collab between K-pop royalty!  Suga from BTS joins PSY of “Gangnam Style” fame for this super catchy hit, staging a Wild West showdown. As always, PSY is just so much fun to watch.  Even my kids liked this one!

4th Generation Queens

This year also had an amazing crop of female rookie groups!  I couldn’t pick just one, so here are two videos that really stood out to me.

5.1 “Antifragile” by Le Sserafim 

Despite having a bit of a tough start, what with losing a member to scandal right after their debut, Le Sserafim had an amazing comeback with “Antifragile.”  I particularly loved this performance version, which really showcases their stage presence as well as former ballerina Kazuha’s awesome leg lifting choreo.  Just try to get ANTI TI TI TI FRAGILE FRAGILE out of your head!

😮😲🤯

5.2 “Attention” by NewJeans 

It is so refreshing to see a rookie group that actually looks like contemporary teenagers! NewJeans feels like a breath of fresh air.  No dyed hair or matchy outfits, just friendly interactions and natural athleticism.

Honorable Mentions:

5 Favorite K-pop MVs of 2021

As always, here is my list of the MVs I had on repeat this year.

1. “Rosario” by Epik High

The year started off strong with this collaboration, which is hands-down my most-watched video this year. Epik High is a phenomenal hiphop trio whose playlists helped get me through lockdown last year. CL is the former leader of my favorite Kpop group, 2NE1, and Zico is the main rapper from Block B who has consistently been putting out bops with his own label. So when they say they are legends, they are not exaggerating.

There are so many great little details in the MV: Mithra Jin’s The Shining reference, Tukutz’s bare feet, the different hotel rooms. I especially love Tablo shooting with the remote at the end, and the way the MV is shot vertically, like a TikTok; these both speak to the song’s themes about fame and longevity/obsolescence. There are a lot of great fan theories about the MV as well, like that they are all actually dead and the narrow rooms represent graves, or that there is a criminal conspiracy going on between the characters. So many possible levels of meaning!

2. “Love Peace” by Tiger JK

Another legend of K-hiphop here, Tiger JK created a real piece of art with this MV (and the song features his wife and collaborator Yoon Mirae as well). It’s beautifully shot and the aesthetics are amazing, plus the song is so culturally relevant with its positivity about Asian cultures during this time of increased hate crimes against people of Asian descent.

Plus, how cool is this??

Love Peace GIF

3. “Lalisa” by Lisa

All of the solo debuts of the BLACKPINK members have been great, but Lisa’s MV really stood out this year. She can sing and rap, is one of the best dancers in Kpop, speaks fluent English, and has that natural swagger and stage presence that just can’t be taught. I love how the MV incorporates her Thai heritage at the end.

Also check out her performance video for her single “Money.”

4. “Advice” by Taemin

Long hair Taemin is back!! Taemin’s solo releases never disappoint and this one is no exception. Catchy song, intricate yet effortless choreography, amazing aesthetics: that’s SHINee’s multitalented maknae for you. And how does he look so good in that crop top?? He’s just unreal.

5. “Lilac” by IU

One of my favorite Kpop singer/songwriters, IU reflects on her career and the end of her 20s with this charming and slightly bittersweet song and MV. Her other releases this year “Celebrity” and “Coin” also had really excellent MVs, but I feel this one is destined to become a classic.

Honorable Mentions:

5 Favorite K-pop MVs of 2020

One of my biggest ways of de-stressing is listening to music, so I was so thankful for the consistent output of great songs and MVs from the K-pop industry this year. It was a bright spot for me in a rough year; here are a few of my favorites that I’d like to share with you as usual. Interestingly, these all feature female artists and groups! I guess I was just feeling the girl power this year.

1. “Not Shy” by ITZY

For the second year in a row, the group of five ITZY takes the top spot on the strength of their powerful, fast-paced, and clever choreography. Plus who can resist a Wild West outlaw theme? The ending has just the right touch of cuteness. They are definitely not rookies anymore!

2. “Nonstop” by Oh My Girl

After their breakout on the TV show Queendom last year, seven-member group OMG had two huge hits this year, including “Nonstop.” This fun video shows their versatility as a group, handling concepts from cute to funny to fashionable. This song in particular makes good use of their rapper Mimi. Add some nice choreography and (another) Wild West theme and you’ve got a hit.

3. “Stay Tonight” by Chung ha

Just when I think I can’t be any more impressed by Chung ha’s choreography and dancing, she takes it up another level. It’s amazing how such a small woman can ooze so much charisma and style. She’s like a group unto herself. As always, I love her fashion-forward styling, dramatic lighting, and the use of her dancers.

4. “What Do I Call You” by Taeyeon

This MV was just released a few weeks ago but I’ve already played it so much. As expected from the main vocalist of Girls Generation, the song is excellent and surprisingly catchy despite being about the aftermath of a breakup. I love the sci-fi concept of the MV, where people collect all the mementos of their exes (mugs, figurines, their sweater) and take them to a company to have their memories relating to these things erased.

5. “Queen” by 3YE

This group of three (their name is apparently pronounced “third eye”) debuted last year and have been going pretty strong with that girl crush concept that I love. I particularly loved this song because not only is it catchy with some great rap parts, but the video is visually awesome. In addition to a bit of choreography, there is a hint of a storyline where the three members are rival mafia bosses or something. I really want to read a story like this!

Honorable Mention: “Fadeaway”

So, this is actually just a Nike ad. But it is the best dang Nike ad I’ve ever seen! This is probably the video I played most this year. It has an incredible line-up of artists contributing, a fun little quasi-futuristic/scifi storyline about the Jordan shoes, and a horse (why not?).

I am so grateful that even during the pandemic we were still able to get amazing live performances from our favorite K-pop artists. I think the live performance is one aspect that really sets K-pop apart from its American counterpart, and I’m so glad the industry was able to continue that safely (though maybe not any longer, as cases in S Korea are spiking right now). Several groups were able to perform “remotely” for US late night shows, including this awesome comeback performance by CL. And here’s American-born singer/rapper Jessi, whose live vocals in this song are somehow even better than the recorded ones.

“NUNU NANA” by Jessi

I’ve also gotten into some Korean music-related reality shows that feature K-pop idols. I loved Sister’s Slam Dunk and Queendom, and this year I was hooked on Good Girl, which featured performances from some of my favorite idols and introduced me to some new artists that I love. My favorite performance was a fierce collaboration from five talented women, probably my most listened-to song this year.

“Witch” from Good Girl

Phew that was a lot of videos! There were soooo many other good videos this year, including new releases from Blackpink and BTS, and I wish I had room to share them all! What did you guys listen to this year? Has anyone ever come away from one of these posts with a newfound appreciation for K-pop? 🤣🤣

Engineering a squirrel obstacle course: Practical deterrent, entertainment, or science?

Like many of us bored during the COVID stay-at-home period, YouTuber Mark Rober turned to a new hobby: backyard birding.  But Mark is a former NASA engineer (you may know him from his glitter bomb bait package video), so when he saw squirrels getting into his bird feeder, this new hobby spun out into an experiment in squirrel-proof bird feeders, which then (naturally) eventually involved into building a Ninja Warrior-style squirrel obstacle course in his yard.

Rober’s squirrel obstacle course

His YouTube video on the subject is highly entertaining, but what impressed me most as a scientist was…the science!  Did you know there was going to be science?  You might have missed it because it was so interesting.

His observations of the course begin by identifying his subjects: 4 particular squirrels were included in this study.  My favorite: Phat Gus aka Phantastic Gus, who turns out to be a pregnant female.  Speaking as another currently-pregnant female, Phat Gus is quite frankly an inspiration to me.

Phat Gus is my spirit animal

The study here really consists of two types of animal behavior science.  The most interesting to me is the part involving ethology, the study of animals’ behavior typically in their natural environment with limited interference.  This type of research was my primary focus during my undergrad; my career goal was to study animal behavior in zoos (spoiler alert: this is not my current field of biology at all).

For example, I would observe the manatees at the Columbus zoo, creating an ethogram of their behaviors (eating, sleeping, social interaction, swimming, surfacing to breathe) to see how much of their time was spent doing each activity, and what part of the exhibit they were doing them in.  This led me to be fascinated by the physiology of how manatees use their tails, flippers, and bodies to rise to the surface to breathe, even while sleeping.

File:Marine mammal animal manatee surfacing to breathe.jpg

Rober is similarly fascinated by the physics of how squirrels are able to land so cleanly even after being launched or dropped from his platforms: lowering their terminal velocity, turning in midair and pulling in/stretching their limbs, spotting their landings, and using their tails to adjust their trajectory.  He nicely ties this back to the evolutionary ecology of squirrels, considering it an adaptation to life in trees.

Spotting his landing

Also under the ethology category would be his initial pilot study of which type of seeds or nuts the squirrels prefer: walnuts, which he then used as his obstacle course final reward.

But why’re the walnuts gone?

The obstacle course itself is a great example of behaviorism, measuring behavioral responses to stimuli (typically in a laboratory environment).  This is the kind of research people typically think of with rats in mazes or Pavlov making dogs salivate to a bell.

The course includes rope and slinky bridges, a maze, spinning obstacles, a dropping platform, a photo op, angled steps, and a (gentle) catapult.

It only took the squirrels about a week to get to the end of the obstacle course, and they were eventually able to do it all in less than 40 seconds.

Rober also highlighted another important aspect of animal research: the safety of the subjects.  I appreciated his repeated comments on how he made the course humane so the squirrels would not actually be harmed.

Gotta keep these guys safe.

This video highlights so much of why I love animal behavior research.  Animals are endlessly fascinating to me, and I find interacting with them, even just by observing in a research setting, to be a rewarding educational experience.

Rober never did find a bird feeder that completely stopped the squirrels.  But in the end, he didn’t really care.

You keep doing you, Phat Gus.

5 Favorite K-pop MVs of 2018

We had lots of videos from some heavy hitters this year, plus one surprise League of Legends crossover.

1. “POP/STARS” by K/DA

This one is a little complicated, but just watch the video and I promise you won’t be disappointed.

K/DA is a virtual band whose members are the League of Legends game characters Ahri, Evelynn, Akali, and Kai’Sa. But the vocals are provided by real singers, including two K-pop idols of the group (G)I-dle, Soyeon (rapper/Akali) and Miyeon (vocalist/Ahri).  Basically, Riot Games wanted to promote some new skins for LoL characters and ended up creating the most awesome music video of the year.

Soyeon is one of the fastest rising stars in K-pop right now; she’s a great rapper, has amazing stage presence, and is a wonderful leader for her rookie group (G)I-dle, which had two hits this year.

See also:

2. “Sober” by Hyo

I’ve been thrilled to see Hyoyeon, the main dancer of Girls Generation, putting out more solo stuff.  This video just makes me want to dance around the house every time I watch it.  Also, I appreciate the diversity and body-positive visuals.

3. “Idol” by BTS

You knew BTS had to be on this list somewhere.  I love this video for its spunk and energy, its Korean cultural influences, and its drawings of leader RM with kitty ears.  This video was so good it got a Bad Lip Reading treatment.

4. “Egotistic” by Mamamoo

K-pop follows US music trends, so it’s no surprise that many singles this year featured Latin music influences; Mamamoo is one group that did it very well and will have you yelling “bicho malo” right along with them.  They are such a wonderful mix of talent and confidence, and their live performances are some of the best in K-pop.

5. “Ddu-du Ddu-du” by BLACKPINK

Another killer hit by one of my favorite girl groups, BLACKPINK.  I don’t know what else to say about this except that it has all the swag you’d expect, including a glittery tank, and that Lisa is about the only person alive who could make those green gloves look cool.  Rapper Jennie also released a solo with a great MV this year.

Live Performances:

I’ve been watching more live performances from music shows and awards shows this year, so here are a few that I thought were really special.

  1. “Woman” by BoA on KBS Music Bank.  The legendary BoA makes her entrance by walking upside-down, then flipping over and performing the whole song live with the energy of idols half her age.
  2. “Latata” by (G)I-dle on SBS Inkigayo.  Can you believe these girls are rookies?? I can’t!  I think I watched every single stage promotion of this, their debut song.
  3. “Every Teardrop is a Waterfall” by Key on You Hee-yeol’s Sketchbook. SHINee’s triple threat Key had a solo debut this year, and while promoting his song he also performed this lovely Coldplay cover.